Data Privacy Statement

Data Privacy Statement

1. Introduction

The O’Briens website (the “Website”) is operated by O’Briens Wine Off-Licence UC (“O’Briens”, “our”, “we” and “us”) of 33 Spruce Avenue, Stillorgan Industrial Park, Blackrock, Co. Dublin. We respect your right to privacy. This Privacy Statement (the “Statement”) sets out the basis on which we use, process, store and disclose any personal data (“Personal Data”) that we collect from you or that you provide to us through the Website. We act as a data controller for this information.

This Statement, together with our Terms of Service and Cookies Policy, applies to your use of the Website.

2. Overview

We collect and process your Personal Data when you use the Website (including to purchase products) or when you engage with us through our digital services.

Our processing is based on:

  • The performance of a contract with you
  • Our legitimate interests
  • Your consent (where required)
  • Compliance with legal obligations

We also use cookies and similar technologies to operate the Website, improve functionality, and remember your preferences. You can manage your cookie choices at any time through our cookie consent tool. For more information, please see our Cookies Policy.

We store your Personal Data on servers within the European Economic Area (EEA). We may share your Personal Data within the O’Briens Group and with trusted third parties, and may disclose it to law enforcement where required by law.

3. Personal Data We Collect

We may collect and process the following categories of Personal Data:

  • Device Information – Your device type, operating system, browser, IP address, details of visits to the Website. Collected via cookies and tracking technologies.
  • Purchase Information – Name, email, phone number, billing and delivery address, order details. Payment details are processed securely by third-party payment providers; we do not store card details.
  • Customer Account Information – Name, email, phone number, address, password, purchase history, account preferences.
  • Subscription Information – Email address, phone number, and your engagement with our marketing (e.g. opens, clicks, opt-outs).
  • Query Information – Details you provide when contacting us. We retain correspondence as long as needed to resolve your enquiry.

4. How and Why We Use Your Personal Data

Legal Basis Purpose Personal Data Used
Contract To process orders, create/manage your account, deliver services Purchase Information, Customer Account Information
Legitimate Interests Improve Website, monitor performance, respond to queries Device Information, Query Information
Consent Send marketing communications you have opted into Subscription Information
Legal Obligation Comply with tax, consumer, and other legal requirements Purchase Information, Customer Account Information, Subscription Information
Legal Claims Establish, exercise or defend legal claims All relevant categories

5. Sharing Your Personal Data

We may share your Personal Data with:

  • O’Briens Group companies
  • Trusted service providers for delivery, payment processing, IT support, customer service, and marketing communications
  • Regulatory bodies and law enforcement when required by law

6. Security and Data Transfers

  • Data is stored on secure servers within the EEA
  • Where data is transferred outside the EEA, we ensure adequate protection in line with EU law
  • The Website uses encryption to protect information in transit
  • Payment information is handled by PCI DSS-certified providers

7. Links to Other Websites

Our Website may contain links to third-party sites. We are not responsible for their privacy practices. Please read the privacy policies of any linked sites before submitting your data.

8. Data Retention

We retain your Personal Data only as long as necessary for the purposes for which it was collected, or as required by law. In some cases, we may need to keep data for longer, for example in connection with legal claims.

9. Your Rights

You have the right to:

  • Be informed about how your data is used
  • Access the Personal Data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data (in certain circumstances)
  • Restrict processing of your data
  • Request data portability
  • Object to processing based on our legitimate interests

To exercise your rights, email dataprivacy@obrienswine.ie. You also have the right to lodge a complaint with the Data Protection Commission.

10. Cookies and Consent Management

For our Website to function properly we use cookies and similar technologies. To obtain your valid consent for the use and storage of cookies in the browser you use to access our Website, we use a consent management tool. This tool ensures that cookies are only activated if you have given your consent and that your preferences are properly recorded and stored.

When you access our Website, a connection is established with the consent tool’s server to obtain your preferences. A small cookie is then stored in your browser so that only the cookies you have agreed to are activated. The tool also stores information needed to document your consent. This data is retained until the predefined storage period expires or you request deletion, unless longer retention is required by law.

The consent management tool is used to meet our legal obligation under article 6(1)(c) of the General Data Protection Regulation (GDPR).

Server Log Files

Our Website and the consent tool automatically collect and store information in so-called server log files, which your browser automatically transmits to us. The following data may be collected:

  • Your consent status or the withdrawal of consent
  • Your anonymised IP address
  • Information about your browser
  • Information about your device
  • The date and time you visited our Website
  • The webpage URL where you saved or updated your consent preferences
  • The approximate location of the user that saved their consent preference
  • A universally unique identifier (UUID) of the Website visitor that clicked the cookie banner

11. Changes to This Statement

We may update this Statement from time to time. Changes will be posted on this page, and where appropriate, notified to you by email.

12. Contact Us

For any questions about this Statement, please contact our Information Security Officer at: dataprivacy@obrienswine.ie